This Monday, November 6, the Cyber Monday 2023, with promotions, discounts and quotas on online purchases. Until Wednesday the 8th, more than 900 companies will seek to focus the attention of consumers.
From the Argentine Chamber of Electronic Commerce (CACE), organizer of the most anticipated shopping event of the year, they released some of the offers that will be available.
Below, we share some of the main ones:
In this new edition in Mercado Libre you can find products with up to 40% discount9 interest-free installments, free shipping within 24 hours, to provide users with the best online shopping experience.
The Despegar tourism platform will offer discounts on the website, lower prices in the app, interest-free installments to travel through Argentina and promotions that double Passport Points. Travelers will be able to combine their Passport Points with another means of payment or take advantage of the purchase to add points and, when credited at the time of check-in, use them to purchase an activity or rent a car at the destination.
Meanwhile, the online travel agency Volalá will present exclusive discounts of up to 50% on selected products. For national destinations, it offers up to 6 interest-free installments, and in both national and international destinations discounts of up to 50%. «We continue to improve and offer more financing options and multiple payment options”commented Magali Alvarez Howlin, Marketing Manager of Volalá. Among the benefits are traveler assistance with discounts of up to 50%; hotels with the best location, and with discounts of up to 25%; the best rates on flights, with up to 15% discount; national experiences with 10% off; and car rentals, with discounts of up to 25%.
Jumbo, Disc and See
Jumbo, Disco and Vea supermarkets will have great online offers on up to 35% off and up to 12 interest-free installments on selected appliances. In categories such as bedding, kitchen, decoration and home organization there will be up to 40% discount and up to 3 interest-free installments. Also highlighted is up to 2×1 on selected beverage, grocery, fresh, perfumery and cleaning products, in addition to exclusive “Today Only” offers during the days of the event.
Easy y Blaisten
For their part, home improvement brands Easy and Blaisten will offer discounts of up to 40% off on the entire website and 3 interest-free installments; and up to 30% off select products, respectively.
Carrefour will offer its Black Carrefour from Saturday, November 4 to 8, with special offers and discounts in all its Hypermarkets, Maxi and carrefour.com.ar. For example, you will have 2×1 in diapers; 3×2 in wines and sparkling wines; 20% discounts on cheeses for snacks; 25% discount in 1 payment or 6 interest-free installments on all SMART TVs, air conditioners and ventilation; 3×4 on tires with up to 6 fixed installments. In addition, it offers exclusive financing with the Mi Carrefour Crédito card with up to 6 interest-free installments on all electricity.
Consumers will be able to find discounts of up to 40% on makeup and face, up to 45% on exclusive sets from its Anew facial care line. There will also be a selected category with discounts of up to 50% per day: on the first day of the event you will find this offer on Anew products, on Tuesday on Power Stay makeup products and on Wednesday in the body category. All these offers can be accumulated with other discounts, for example, purchases over $20,000 will have free shipping and an additional 15% off and those over $25,000 will have an additional 20%, also with free shipping.
Natura will participate with discounts of up to 65% and accompanying consumers with 3 interest-free installments on purchases over $30,000. In turn, in order to highlight its main categories, the brand will offer a 35% off on selected Perfumery, 20% on Spare Parts, 30% on makeup and 3×2 on hair care products. Those who make their purchases through the Natura App will be able to access special promotions, as well as those users who buy for the first time will be able to enjoy a welcome kit, discounts and gift products.
NESCAFÉ Dolce Gusto: discounts of up to 30% on your available machines all week long.
Calm, the rest and well-being brand, announced its participation in Cyber Monday 2023 with a complete offer on all its products, offering a 20% discount on all products.
Users who choose MODO will be able to take advantage of a 20% refund in different items, in online stores, and an additional 10% savings in stores that are members of CACE.
It offers up to 12 interest-free installments paying with MODO in all categories and products on the site, with free shipping on selected products and pick-up points that the customer can choose to pick up their order at a physical store near their location.
Macro Premia: You can participate with the exchange of points and with financing of up to 9 interest-free installments in your entire store combinable with points (combination of the purchase with points + pesos accessing the 9 interest-free installments) and free shipping to the entire country.
Tienda Newsan, one of the largest retailers in the country, will participate in Cyber Monday 2023 for the second consecutive year. With discounts of up to 60%, promotions and up to 6 interest-free installments, on own brands.
What do brands expect for Cyber Monday 2023?
According to the national study carried out by the innovation and trends consultancy Trendsity during the third week of October, 94% of Argentines acknowledge being very or quite concerned about the situation in the country. Especially the segment between 31 and 40 years old, ““Concern for the future is high and expectations are not renewed,” says Mariela Mociulsky, CEO and founder of Trendsity.
In a context of inflation that in September registered a monthly increase of 12.7% and accumulated a variation of 103.2% according to the Consumer Price Index (CPI), the economy tops the ranking of concerns.
73% of the cases surveyed by the report carried out in October mentioned having changed their usual brand for more accessible brands, across all socioeconomic levels. In addition, 73% say they advance some purchases to protect themselves from inflation as much as possible.
“The uncertain outlook can still awaken the connection of brands with their audiences, as long as they make an adequate reading of the situation and deploy honest strategies where the perception of the future is empathetic with that of the consumer.”, analyzed Mociulsky.
The post first appeared on www.rionegro.com.ar